Career Passionist 1 Page Business Plan
Overview
Career Passionist has a clear business objective to develop, produce, promote and distribute Branding, Marketing and Media services. These services have been developed over 4 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Career Passionist has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the need to offer big business branding, marketing strategies and media services to small businesses and organizations. This is a critical issue for our selected target market of Small business owners and Executive Directors of small organizations.
The Value Proposition
Career Passionist is uniquely positioned to deliver value to Small business owners and Executive Directors of small organizations. "Career Passionist will building brands, increasing awareness and creating conversation for businesses and other organizations." In order to be deliver on this value proposition, we after a long career of offering these services to big business thrilled to have the opportunity to offer these services to smaller entiries. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Branding, Marketing and Media market. We consider our key competitors to be: Must research this. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Must research this by a long career of offering branding, marketing and media planning services to businesses and other organizations .
Key Strategies
Over the next 6 months our focus will be to Acquire 10 new customers. This task will be undertaken in the context of our broader strategy to Establish two monthly customers. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Website up and running Customers acquisition from the website Become printable
About this document
Branding, Marketing and Media Business Plan
This document was created by Dawn of Career Passionist using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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