Selectra Leasing Inc. 1 Page Business Plan
Overview
Selectra Leasing Inc. has a clear business objective to produce long term vehicle leasing services. These services have been developed in over forty years experience in the business with a core focus on addressing
the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Selectra Leasing Inc. has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as filling a void for used car leasing. This is a critical issue for our selected target market of Individuals/corps.leases structured for their needs.
The Value Proposition
Selectra Leasing Inc. is uniquely positioned to deliver value to Individuals/corps. with leases structured for their needs. "Selectra Leasing Inc. will provide a service which balances the customers wants and needs while still affordable." In order to be deliver on this value proposition, our independent personnel can deliver the system as an adjunct to their present dealer services. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
While there are competitors in the marketplace we feel our expanded services and the uniqueness of our delivery allows our company to be in the forefront of the industry.
Key Strategies
Over the next 6 months our focus will be to further develop our leasing program for auto dealership participation. This task will be undertaken in the context of our broader strategy to expand the network and variety of leases. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Expand dealership network Broaden range of offerings Recruit new personnel to continue to introduce product
About this document
Long term vehicle leasing Business Plan
This document was created by Bob of Selectra Leasing Inc. using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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