Vezukukhanya 1 Page Business Plan
Overview
Vezukukhanya has a clear business objective to develop, produce, promote and distribute panel van to ambulances products and services. These products and services have been developed over 0 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Vezukukhanya has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the need to provide primary communuty needs.. This is a critical issue for our selected target market of Private hospitals.
The Value Proposition
Vezukukhanya is uniquely positioned to deliver value to Private hospitals. "Vezukukhanya will provide transport that is condusive for critically ill patients." In order to be deliver on this value proposition, we what is unique about us is the aquisition of skilled staff which will be capable of changing an ordinary transpirt to ambulences. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the panel van to ambulances market. We consider our key competitors to be: Other ambulance companies. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Other ambulance companies by We will be producing ambulances that will be in a road worthy condition, and condusive to any kind of environment .
Key Strategies
Over the next 6 months our focus will be to Develop new skills. This task will be undertaken in the context of our broader strategy to Expand the business around SA . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: advertise and get market service delivery supply
About this document
panel van to ambulances Business Plan
This document was created by Jerry of Vezukukhanya using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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