The Aladdin Company LLC 1 Page Business Plan
Overview
The Aladdin Company LLC has a clear business objective to produce house shell kits products and services. These products and services have been developed over 2 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
The Aladdin Company LLC has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the need to provide architecturally significant houses that can be constructed in a cost efficient method by unskilled and semi - skilled labor. This is a critical issue for our selected target market of Owner-builders and DIY market.
The Value Proposition
The Aladdin Company LLC is uniquely positioned to deliver value to Owner-builders and DIY market. "The Aladdin Company LLC will provide architecturally significant houses that can be constructed in a cost efficient method by unskilled and semi-skillThe need to provide architecturally significant houses that can be constructed in a cost efficient method by unskilled and semi - skilled labored labor." In order to be deliver on this value proposition, we have the unique ability to design houses in a way that make them easily constructed through panelization and systems-built components. We have a manufacturing facilitie that is committed and capable of producing our product and delivering it to any job site in the country.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the house shell kits market. We consider our key competitors to be: Creative Living Designs LLC, Pacific Modern Homes Inc, Zip Kit Homes Inc.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Creative Living Designs LLC, Pacific Modern Homes Inc, Zip Kit Homes Inc. by We have approach each home with an eye for architectural significance, affordability and ease of construction. We have the ability to deliver anywhere in the US..
Key Strategies
Over the next 6 months our focus will be to Develop a web site, design and produce brochures and updated building plans. Advertise through Web sales and national periodicals. This task will be undertaken in the context of our broader strategy to Start production and expand into national market.These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch website and make product available for purchase Establish larger manufacturing facility establish manufacturing facility in another state
About this document
house shell kits Business Plan
This document was created by Charles of The Aladdin Company LLC using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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