fresh start 1 Page Business Plan
Overview
fresh start has a clear business objective to promote hope services. These services have been developed over 1year with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
fresh start has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the lead for young people to know that Christianity is not a religion but a relationship. This is a critical issue for our selected target market of youth and young adults.
The Value Proposition
fresh start is uniquely positioned to deliver value to youth and young adults. "fresh start will provide hope through experiencing the love of God." In order to deliver on this value proposition, we are focused on relationships. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the hope market. We consider our key competitors to be: The streets ie. Satan.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with The streets ie. Satan by the Power of Holy Spirit through prayer and our united Faith..
Key Strategies
Over the next 6 months our focus will be to Preach the Gospel of Grace. This task will be undertaken in the context of our broader strategy to Buy a facility. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: preach once a month fellowship and relationship building communication through technology
About this document
hope Business Plan
This document was created by ron of fresh start using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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