Drum Jam 1 Page Business Plan
Overview
Drum Jam has a clear business objective to produce Alternative teaching products and services. These products and services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Drum Jam has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Modifying a truck to a mobile stage. This is a critical issue for our selected target market of State schools primary secondary.
The Value Proposition
Drum Jam is uniquely positioned to deliver value to State schools primary secondary. "Drum Jam requires No facilities just a parking space." In order to deliver on this value proposition, our Mobile stage truck has a powered generator, all band equipment ranging from large screen, electronic drum kit, curriculum resources and lesson plan copy provided. Teacher registered with B.Ed.,M.Ed.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Alternative teaching market. We consider our key competitors to be: Footsteps, requires school facilities that can interrupt other in-school programmes due to hall bookings. Drum Jam is all one package without interrupting wider school programmes. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Footsteps, who require school facilities that can interrupt other in-school programmes due to hall bookings. Drum Jam is all one package without interrupting wider school programmes by We can link all ACARA curriculum areas to our programme catering for The Logan Areas' diverse community population of learners. Explicit teaching and hands-learning serving a functional curriculum.
Key Strategies
Over the next 6 months our focus will be to Innovative curriculum plan. This task will be undertaken in the context of our broader strategy to Mobile classroom for student sustained enthusiasm. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Promote innovative teaching Provide a primary and secondary schools' partnership in peer-teaching
Showcase talented students
About this document
Alternative teaching Business Plan
This document was created by A.laulu@optusnet.com.au of Drum Jam using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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