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Thursday, August 14, 2014

Corporatemart 1 Page Business Plan

Gifts and brand promotional products Business Plan

Corporatemart 1 Page Business Plan



Overview

Corporatemart has a clear business objective to develop, produce, promote and distribute Gifts and brand promotional products products and services. These products and services have been developed over 3 with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Corporatemart has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Intime delivery and new products. This is a critical issue for our selected target market of Pharma.

The Value Proposition

Corporatemart is uniquely positioned to deliver value to Pharma. "Corporatemart will We have innovative and new products in our portfolio which will amuse your target customers." In order to be deliver on this value proposition, we Our well organised print, pack, source, design and distribution chain. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Gifts and brand promotional products market. We consider our key competitors to be: Big impex, bpp. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Big impex, bpp by Unique product portfolio.


Key Strategies

Over the next 6 months our focus will be to Will develop a web site and increase product portfolio. This task will be undertaken in the context of our broader strategy to Will expand and start a distribution and developing centre in mumbai. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Starting a branch in mumbai Wide distribution network Easy mode for sourcing and procuring from international markets

About this document
Gifts and brand promotional products Business Plan
This document was created by Manish of Corporatemart using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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