Klassy Fashion Boutique 1 Page Business Plan
Overview
Klassy Fashion Boutique has a clear business objective to distribute women fashion wear products. These products have been developed over 4 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Klassy Fashion Boutique has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as women who want to look nice but cant afford to pay top dollar, I have provide those clothing for a low affordable price.. This is a critical issue for our selected target market of young women.
The Value Proposition
Klassy Fashion Boutique is uniquely positioned to deliver value to young women. "Klassy Fashion Boutique has Sexy clothes you see models, actor's and singers wearing. Klassy Boutique have those for a penny of the price.." This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the women fashion wear market. We consider our key competitors to be:
Glam City Boutique
A Diva's Closet
BombShell Boutique.
Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Glam City Boutique
A Diva's Closet
BombShell Boutique
by Cheaper prices greater variety more personality Better customer service
.
Key Strategies
Over the next 6 months our focus will be to Keep the hottest styles.
Make sure my customers are always happy.
New items every two weeks. Flash sales. Great customer commutation. High end fashion for a low affordable price. . This task will be undertaken in the context of our broader strategy to Start selling not only clothing but shoes and purses. Expand to men clothing. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Own A store Upgrade to men fashion wear Become global
About this document
women fashion wear Business Plan
This document was created by Shakeria of Klassy Fashion Boutique using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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