Leah's Loom's 1 Page Business Plan
Overview
Leah's Loom's has a clear business objective to develop, produce, promote and distribute Bracelets, charms, figurines and rainbow loom products. These products have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Leah's Loom's has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as It takes a long time. This is a critical issue for our selected target market of Children.
The Value Proposition
Leah's Loom's is uniquely positioned to deliver value to Children. "Leah's Loom's will sell awesome, cheap bracelets, charms and figurines!." In order to be deliver on this value proposition, we hand make every single product to the highest quality. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Bracelets charms figurines rainbow market. We consider our key competitors to be: Big name shops . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Big name shops by our prices are cheaper.
Key Strategies
Over the next 6 months our focus will be to Earn $1000
. This task will be undertaken in the context of our broader strategy to Promote
Make heaps of products. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 100 customers, Earn $1000 and Go to markets
About this document
Bracelets charms figurines rainbow Business Plan
This document was created by Leah of Leah's Loom's using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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