BrandsMarket 1 Page Business Plan
Overview
BrandsMarket has a clear business objective to develop, produce, promote and distribute Off price clothing products. These products have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
BrandsMarket has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Reknown Brands at reasonable prives.. This is a critical issue for our selected target market of A & B female social classes.
The Value Proposition
BrandsMarket is uniquely positioned to deliver value to A & B female social classes. "BrandsMarket will Provide a branded product at reachable prices.." In order to be deliver on this value proposition, we Unique offering of branded products/clothing in the Central American Markets. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Off price clothing market. We consider our key competitors to be: Torre del Lobo, Bestbrands, Fashion Price. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Torre del Lobo, Bestbrands, Fashion Price by Unique and broad variety of branded clothing and accessories. .
Key Strategies
Over the next 6 months our focus will be to General Business Management & Development. . This task will be undertaken in the context of our broader strategy to Business Expansion to Reach 15 units. . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch 1st Store obtain sustainable sales and profits open 2nd store
About this document
Off price clothing Business Plan
This document was created by Paulo of BrandsMarket using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
Plan your next project at http://www.chartgantt.com for the best excel gantt charts.
No comments:
Post a Comment