Pro west bobcat services 1 Page Business Plan
Overview
Pro west bobcat services has a clear business objective to develop Earthmoving and clean ups services. These services have been developed over a number of months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the most critical activity and we are seeking to grow the number of customers we are associated with. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer base so that profitability can be obtained in the future.
The Customer
Pro west bobcat services has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Affordability and reliability. This is a critical issue for our selected target market of Building companies.
The Value Proposition
Pro west bobcat services is uniquely positioned to deliver value to Building companies. "Pro west bobcat services will Provide affordable bobcat services that meets client company time restraints and ensures clientele meet their goal profit margins." In order to deliver on this value proposition, Our high quality service and effective time management ensures customer satisfaction. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Earthmoving and clean ups market. We consider our key competitors to be: Red roo earth moving. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Red roo earth moving by Competitive pricing and satisfaction guarentee.
Key Strategies
Over the next 6 months our focus will be to Provide high quality reasonably priced earth moving and site clean up services. This task will be undertaken in the context of our broader strategy to Acquire bigger contracts and upgrade equpment. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain on going contacts Upgrade equipment and machinery Expand into demolition
About this document
Earthmoving and clean ups Business Plan
This document was created by Scott of Pro west bobcat services using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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