Satellite Printing 1 Page Business Plan
Overview
Satellite Printing has a clear business objective to develop, produce, promote and distribute Personalized Diaries products and services. These products and services have been developed over 4 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Satellite Printing has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as To distribute diaries to students at no cost. This is a critical issue for our selected target market of Schools.
The Value Proposition
Satellite Printing is uniquely positioned to deliver value to Schools. "Satellite Printing will Provide diaries to schools at no cost." In order to be deliver on this value proposition, we Free to students. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Personalized Diaries market. We consider our key competitors to be: In touch printers. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with In touch printers by Service excellence.
Key Strategies
Over the next 6 months our focus will be to Expand existing product. This task will be undertaken in the context of our broader strategy to Expand to more schools. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 40 schools Obtain 60 schools Obtain 100 schools
About this document
Personalized Diaries Business Plan
This document was created by Hajra of Satellite Printing using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
Plan your next project at http://www.chartgantt.com for the best excel gantt charts.
No comments:
Post a Comment