Test 1 Page Business Plan
Overview
Test has a clear business objective to develop, produce, promote and distribute Transport services. These services have been developed over 10 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Test has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Moving scum. This is a critical issue for our selected target market of Drunks.
The Value Proposition
Test is uniquely positioned to deliver value to Drunks. "Test will Get you home safe." In order to be deliver on this value proposition, we No one else wants to do this. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Transport market. We consider our key competitors to be: Taxis . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Taxis by We can carry more.
Key Strategies
Over the next 6 months our focus will be to Restructure . This task will be undertaken in the context of our broader strategy to Get rid of staff. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Restructure new management methods save fuel
About this document
Transport Business Plan
This document was created by John of Test using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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