Time to Plan 1 Page Business Plan
Overview
Time to Plan has a clear business objective to develop Event planning timeline services. These services have been developed over 2 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity. and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Time to Plan has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Lack of time to plan events and not knowing where to start. This is a critical issue for our selected target market of busy people.
The Value Proposition
Time to Plan is uniquely positioned to deliver value to busy people. "Time to Plan will Provide an event timeline that established your to-do's and deadlines." In order to deliver on this value proposition, my experience planning a variety of events will ensure you don't miss any details. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Event planning timelines market. We consider our key competitors to be: full-service event planners. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Event planners by expediency and level of detail.
Key Strategies
Over the next 6 months our focus will be to Get 3 new customers. This task will be undertaken in the context of our broader strategy to Increase to 10 customers. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch new service; obtain 20 customers; and create a website.
About this document
Event planning timelines Business Plan
This document was created by Danielle of Time to Plan using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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