Vacation property management 1 Page Business Plan
Overview
Vacation property management has a clear business objective to promote, manage, and rent vacation homes products and services. These products and services have been developed over 10 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Vacation property management has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to advertise our products to more customers.. This is a critical issue for our selected target market of Vacation home owners.
The Value Proposition
Vacation property management is uniquely positioned to deliver value to Vacation home owners. "Vacation property management will Provide valuable property management." In order to be deliver on this value proposition, we We cut out the middleman and provide quality service at a low cost to the customer.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Manage and rent vacation homes market. We consider our key competitors to be: Florida dream homes. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Florida dream homes by Quality service.
Key Strategies
Over the next 6 months our focus will be to Solicit new contracts from local area realtors. . This task will be undertaken in the context of our broader strategy to Expand marketing to new areas to rent vacation homes. . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Purchase business stream line revenue sources expand business
About this document
Manage and rent vacation homes Business Plan
This document was created by William of Vacation property management using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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