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Monday, February 9, 2015

Project 1 Page Business Plan

Personal wine assistant Business Plan

Project 1 Page Business Plan



Overview

Project has a clear business objective to develop Personal wine assistant services. These services have been developed over 16 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Project has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to instantly find the best quality/price wine That suits your taste. This is a critical issue for our selected target market of Wine touristes travelling in france.

The Value Proposition

Project is uniquely positioned to deliver value to Wine touristes travelling in france. "Project will Guide Help tourists locate & choose thé best quality wine at thé best price." In order to be deliver on this value proposition, we Our unique Algo profiles taste and makes personal recommandations. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Personal wine assistant market. We consider our key competitors to be: Ww
Vi
Cell
WS
. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Ww
Vi
Cell
WS
by Unique Algo
Unique fonctionnalities.


Key Strategies

Over the next 6 months our focus will be to Appoint sales manager
Offre FREE quality service
Appoint social media manager
Organise socially oriented & attractive campaign. This task will be undertaken in the context of our broader strategy to Partnership with famous experts
Partner with international strategic
Expend internationally. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch product obtain 1000 users & 100 pro users obtain 50000 users & 1000 pro users go international

About this document
Personal wine assistant Business Plan
This document was created by Albin of Project using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

Plan your next project at http://www.chartgantt.com for the best excel gantt charts.





  

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