ego african food ventures 1 Page Business Plan
Overview
ego african food ventures has a clear business objective to develop, produce, promote and distribute african breadfruit products. These products have been developed over 2years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
ego african food ventures has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the need for adding sachets of potash to the pack of breadfruit. This is a critical issue for our selected target market of diabetic patient.
The Value Proposition
ego african food ventures is uniquely positioned to deliver value to diabetic patient. "ego african food ventures will supply more of our product to supermarket and grocery store close to them." In order to be deliver on this value proposition, we our unique processing and packaging of our product in an hyginic enviroment unlike the unprocessed one that are being sold in the market. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the african breadfruit market. We consider our key competitors to be: Unpackage breadfrui sellers in the market. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Unpackage breadfrui sellers in the market by Our unique processing ad packaging method.
Key Strategies
Over the next 6 months, our focus will be to Apply proper marketing strategy.
< br />. This task will be undertaken in the context of our broader strategy to Aquire more assets and machines for more production. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: obtain minimum of 1000000 customers become a famous brand in the international market launch new products
About this document
african breadfruit Business Plan
This document was created by tobechi of ego african food ventures using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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