Sports Officials 1 Page Business Plan
Overview
Sports Officials has a clear business objective to produce Sports officials game allocation apps products and services. These products and services have been developed over Start up with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Sports Officials has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Umpires and officials need a job posting app and shift allocation tool. Sports clubs need one advertising board to find officials. This is a critical issue for our selected target market of London and greater London Netball clubs and umpires.
The Value Proposition
Sports Officials is uniquely positioned to deliver value to London and greater London Netball clubs and umpires. "Sports Officials will Provide a platform for both sports clubs and sports officials to connect." In order to be deliver on this value proposition, we An app that can advertise for umpires/ referees wanted / available. Give rating system and pay for match applications online. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Sports officials game allocation apps market. We consider our key competitors to be: No app currently in the sports field. Team app and team snap are For sporting team and clubs however not for match officials. Planaday does similar functions for other industries like hospitality. Overseas companies are arbiters ports.com and assigns.com however not app based. . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with No app currently in the sports field. Team app and team snap are For sporting team and clubs however not for match officials. Planaday does similar functions for other industries like hospitality. Overseas companies are arbiters ports.com and assigns.com however not app based. by Fist app of its kind for uks main stream sports .
Key Strategies
Over the next 6 months, our focus will be to Launch the app . This task will be undertaken in the context of our broader strategy to Expand into new market . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Find app developer Raise capital Lunch in market before Jan 2017
About this document
Sports officials game allocation apps Business Plan
This document was created by Marnie of Sports Officials using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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