TurnMan Empire (Pty) Ltd. 1 Page Business Plan
Overview
TurnMan Empire (Pty) Ltd. has a clear business objective to develop, produce, promote and distribute General Building Construction services. These services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
TurnMan Empire (Pty) Ltd. has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to be a one stop shop of building services, and own property wireless self-mornitoring systems. This is a critical issue for our selected target market of Property Development Sector.
The Value Proposition
TurnMan Empire (Pty) Ltd. is uniquely positioned to deliver value to Property Development Sector. "TurnMan Empire (Pty) Ltd. will provide a non-defective service and deliverables within agreed deadlines." In order to be deliver on this value proposition, we pride ourselves with very competent Artisans who have proved themselves to be our icon of hope, and are complimented with new innovative automated plant like auto plasterwork services bearing SABS Approval. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the General Building Construction market. We consider our key competitors to G2 Property Developers and many other within eThekwini Metropolitan. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with G2 Property Developers and many other within eThekwini Metropolitan by implementation of competitive pricing, ability to complete projects in time, and rare innovative approach in using new automated building plant.
Key Strategies
Over the next 6 months, our focus will be to Marketing my services on local media houses, online, word of mouth, and very competitive building packages to please current and attract new clients.. This task will be undertaken in the context of our broader strategy to to penetrate commercial and industrial market sector with new innovative approach. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: A Service Provider of choice Inventor of new building methods Obtain 100 Customers
About this document
General Building Construction Business Plan
This document was created by Mmathamane of TurnMan Empire (Pty) Ltd. using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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