AGRACE.TV 1 Page Business Plan

Broadcast services Business Plan

AGRACE.TV 1 Page Business Plan

Overview

AGRACE.TV has a clear business objective to develop, produce, promote and distribute Broadcast services. These services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

AGRACE.TV has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to have different news content on the air. This is a critical issue for our selected target market of
The Drive Time audiences..

The Value Proposition

AGRACE.TV is uniquely positioned to deliver value to The drive time audiences.. "AGRACE.TV will Broadcast the good that are being done for people every day" In order to be deliver on this value proposition, we Scan face book, linked in, twitter, networked Churches and word of mouth leads. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Broadcast services market. We consider our key competitors to be: The local and national news media. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with The local and national news media by Broadcasting Hope and not fear. We provoke others to help others good and broadcast it.

Key Strategies

Over the next 6 months our focus will be to Appoint a focus group, and strategize for the best possible option.
Gather content from all listed sources, primarily networked churches, use the content to produce the broadcast.
Also acquire equipment to produce the broadcast.. This task will be undertaken in the context of our broader strategy to Establish the production team, produce the broadcast and stream the broadcast

Produce a weekly streaming broadcast using the content.

First monthly, then weekly . These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Gather content contributors, Produce first broadcast, and stream to content contributors first, then Stream monthly, then weekly beginning over the Internet.

About this document
Broadcast services Business Plan
This document was created by Gerry of AGRACE.TV using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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