Jared's California Cafe 1 Page Business Plan
Overview
Jared's California Cafe has a clear business objective to develop, promote and produce California Cuisine and Catering products and services. These products and services have been developed over Chef Jared's 22 years of industry experience.
The Business Objectives
A key component of our growth strategy is to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term objective is to grow profitability. It is critical that we define our scope of services, promote these services through our pre-existing customer base, local businesses and residential areas. In addition, we need to formulate a proactive marketing plan to further expand exposure to these services in surrounding target areas.
The Customer
Jared's California Cafe has been created with a clear focus on the needs of our customers. Our goal being to provide a unique breakfast and lunch restaurant that offers healthy and delicious California cuisine, while still offering quality corporate, event, and dockside catering. Our target market for these services are local businesses, residential areas, and marinas.
The Value Proposition
Jared's California Cafe is uniquely positioned to deliver value through his delicious cuisine and personalized catering menus. Chef Jared is a local Suwanee Chef who has over 22 years of experience. Whether he's catering your luncheon or private event, each menu is thoughtfully prepared for the occasion. His cooking style is California fusion that is guaranteed to delight the senses. This industry and culinary knowledge has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the local market. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively in the area because Jared's California Care is a unique culinary experience that has been prepared to meet your exact needs! With over 22 years in the industry, Chef Jared can personally design a menu for any event!.
Key Strategies
Over the next 6 months our focus will be to find a prominent location, explore different loan options, and promote services through all pre-existing resources, current customer base, local businesses and residential target areas.
This task will be undertaken in the context of our broader strategy to eventually expand into hiring additional employees.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
- Find a Location
- Secure Financial Backing
- Grow Client Base
About this document
California Cuisine and Catering Business Plan
This document was created by Jared of Jared's California Cafe using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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