K9-Training Ltd 1 Page Business Plan
Overview
K9-Training Ltd has a clear business objective to develop Dog Training products and services. These products and services have been developed over 12 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
K9-Training Ltd has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Obidence training and development training for existing dogs. This is a critical issue for our selected target market of Public, Police and private sector.
The Value Proposition
K9-Training Ltd is uniquely positioned to deliver value to Public, Police and private sector. "K9-Training Ltd will Provide a professional dedicated service to our customers.." In order to be deliver on this value proposition, we Experience knoledge and dedication to deliver a professional service to our clients. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Dog Training market. We consider our key competitors to be: A1-K9
Local dog training classes
BWY Caine . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with A1-K9
Local dog training classes
BWY Caine by Experience qualifications certificated and accredited courses for our clients.
Key Strategies
Over the next 6 months our focus will be to Advertising and branch out training to other areas in the UK. This task will be undertaken in the context of our broader strategy to Expand into other areas of training and development of dogs and handlers. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Acquire customers Expanded training Go international
About this document
Dog Training Business Plan
This document was created by Matt of K9-Training Ltd using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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