Suds 1 Page Business Plan
Overview
Shiny Bubbles has a clear business objective to develop, produce, promote and distribute clean vehicles products and services. These products and services have been developed over 1 year with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Shiney Bubbles has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as fill a void thats missing in the area. This is a critical issue for our selected target market of dirty vehicles.
The Value Proposition
Shiney Bubbles is uniquely positioned to deliver value to dirty vehicles. "Suds will provide a service that is needed." In order to be deliver on this value proposition, we only one within 5 miles. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the clean vehicles market. We consider our key competitors to be: Super America, Holiday gas station. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Super America, Holiday gas station by Offer additional cleaning,polishing, hand drying, interior cleaned.
Key Strategies
Over the next 6 months our focus will be to Get business off the ground. This task will be undertaken in the context of our broader strategy to Acquire new customers. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: 100 customers profitable month less than 5 complaints in a week
About this document
clean vehicles Business Plan
This document was created by Thomas of Suds using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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