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Monday, October 7, 2013

Fox Athletic Club 1 Page Business Plan

Tennis programs Business Plan

Fox Athletic Club 1 Page Business Plan



Overview

Fox Athletic Club has a clear business objective to develop, produce, promote and distribute Tennis programs products and services. These products and services have been developed over 1 day with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.

The Customer

Fox Athletic Club has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to become a better tennis player. This is a critical issue for our selected target market of Youth.

The Value Proposition

Fox Athletic Club is uniquely positioned to deliver value to Youth. "Fox Athletic Club will We will get you to your full potential." In order to be deliver on this value proposition, we 100% dedication to the customers. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Tennis programs market. We consider our key competitors to be: Other athletic and racquet clubs. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Other athletic and racquet clubs by Pro shop and price.


Key Strategies

Over the next 6 months our focus will be to Have good programs and sell popular products. This task will be undertaken in the context of our broader strategy to Be rated as one of the top clubs in the state.. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Have a Top 100 Player in the Section Great customer feedback Make a 20% profit of what you put in yearly

About this document
Tennis programs Business Plan
This document was created by Andrew of Fox Athletic Club using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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