RebelStar Wigs 1 Page Business Plan
Overview
RebelStar Wigs has a clear business objective to develop, produce, promote and distribute Handmade Iconic Hairstyle Wigs products and services. These products and services have been developed over 1 Week with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
RebelStar Wigs has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Needs to be flowing from the scalp naturally.Breathable and allow sensitve skin and scalp issues.. This is a critical issue for our selected target market of Women with hair issues.
The Value Proposition
RebelStar Wigs is uniquely positioned to deliver value to Women with hair issues. "RebelStar Wigs will Handmade using the best quality hair. Our wigs are based on timeless iconic hairstyles then tailored for each client based on facial shape and structure.." In order to be deliver on this value proposition, we I am training to be a licensed cosmetologist. I have the hair knowledge needed. I am also a wig wearer.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Handmade Iconic Hairstyle Wigs market. We consider our key competitors to be: Wendy Williams Wigline
Pink Lace Wigs. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Wendy Williams Wigline
Pink Lace Wigs by Handmade by a licensed cosmetologist..
Key Strategies
Over the next 6 months our focus will be to I am researching the wig market as well as customer base for our products. I am in cosmetology school gaining knowledge of hair and hair business.
. This task will be undertaken in the context of our broader strategy to After researching, I will have potential clients test products for durability, likeability and overall experience.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Attain training and Startup Supplies Develop test products Survey Clients and revamp before product launch
About this document
Handmade Iconic Hairstyle Wigs Business Plan
This document was created by Shakira Nicole of RebelStar Wigs using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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