London Electrical 24/7 1 Page Business Plan
Overview
London Electrical 24/7 has a clear business objective to develop, produce, promote and distribute Electrical maintenance and installation services. These services have been developed over 1 year with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity
and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
London Electrical 24/7 has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Any electrical service from alarm system to full rewires. This is a critical issue for our selected target market of Residential home owners and Home Management companies.
The Value Proposition
London Electrical 24/7 is uniquely positioned to deliver value to Residential home owners and Home Management companies. "London Electrical 24/7 will provide all those who use our service with a high quality electrical maintenance and installation service for home owners and contractors." In order to deliver this value proposition, Our unique work force are all fully trained in the most recent electrical wiring systems who can provide energy efficiency and value for all jobs. There will me no job that will not have been seen by our highly experienced team who strive to provide perfection at all levels from competence to style. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Electrical maintenance and installation market. We consider our key competitors to be: Other maintenance companies provide their customers with a make good offer and charge prices that do not reflect their workmanship. All our customers will be given choices and make their decisions without added pressure and can be assured the service they are given will far beat any other competetor. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Other maintenance companies provide their customers with a make good offer and charge prices that do not reflect their workmanship. All our customers will be given choices and make their decisions without added pressure and can be assured the service they are given will far beat any other competetor by We have electricians who have worked on some of the most innovative projects. You can be assured that they will understand all electrical problems and will provide a vast choice when working with customers who wish to acquire a full re wire and installation of high spec and modern living electrical products.
Key Strategies
Over the next 6 months our focus will be to Provide a high quality of electrical maintenance and installation for a high profile home management company whilst promoting my company through a maintenance service providing excellent and aesthetically pleasing, high spec electrical installation.. This task will be undertaken in the context of our broader strategy to To attain a lucrative contract for electrical installation in new build properties using the most energy efficient components.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain a contract with an estate agency for electrical maintenance Provide 50 different customers with our service Launch our name within the development industry
About this document
Electrical maintenance and installation Business Plan
This document was created by Richard of London Electrical 24/7 using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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