Pop Vomit Art 1 Page Business Plan
Overview
Pop Vomit Art has a clear business objective to develop, produce, promote and distribute art products and services based on Popular Culture. These products and services have been developed over many years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow a name and business as an artist. This growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Pop Vomit Art has been created with a clear focus on the targeted customers. Through a structured customer discovery process, we have validated the key customer problem as gaining attention to the name and business. This is a critical issue for our selected target market of popular culture art lovers.
The Value Proposition
Pop Vomit Art is uniquely positioned to deliver value to popular culture art lovers. "Pop Vomit Art will provide a personal and custom image designed specifically for you.." In order to deliver on this value proposition, we use our love of popular culture and ability to translate and understand the lexicon. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Art market. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with our individuality, creativity and knowledge.
Key Strategies
Over the next 6 months our focus will be to organise a personal pop up exhibition. This task will be undertaken in the context of our broader strategy to which is to expand into selling custom pieces on a personal website. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: successful exhibition launch website approached for a custom through website
About this document
Art Business Plan
This document was created by Bonnie of Pop Vomit Art using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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