ABC Planning Corp. 1 Page Business Plan
Overview
ABC Planning Corp. has a clear business objective to develop, produce, promote and distribute Mobile App products and services. These products and services have been developed over 2 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
ABC Planning Corp. has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need for location service. This is a critical issue for our selected target market of Families.
The Value Proposition
ABC Planning Corp. is uniquely positioned to deliver value to Families. "ABC Planning Corp. will Provide services for corporations." In order to be deliver on this value proposition, we Our partnership with other corporations. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Mobile App market. We consider our key competitors to be: Tie Fly, Perkerton . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Tie Fly, Perkerton by Social media.
Key Strategies
Over the next 6 months our focus will be to Appoint a sales manager. This task will be undertaken in the context of our broader strategy to Create new product and services. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch product Obtain special territories Profibilities
About this document
Mobile App Business Plan
This document was created by Alycia Smith of ABC Planning Corp. using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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