Birds Bazzar 1 Page Business Plan
Overview
Birds Bazzar has a clear business objective to develop, produce, promote and distribute Breed Grow birds and produce pet foods products and services. These products and services have been developed over 2 year with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Birds Bazzar has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as one stop to know everything about pet birds. This is a critical issue for our selected target market of Home pet birds hobby.
The Value Proposition
Birds Bazzar is uniquely positioned to deliver value to Home pet birds hobby. "Birds Bazzar will provide a service to all pet owners." In order to be deliver on this value proposition, we experience in pet grooming..and no one point stop for pet birds. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Breed Grow birds and produce pet foods market. We consider our key competitors to be: Ebay, olyx, amazon. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Ebay, olyx, amazon by Focus on pet birds alone and also provide service to customers post sale.
Key Strategies
Over the next 6 months our focus will be to Build online portal and mobile apps to reach new customers and build members. This task will be undertaken in the context of our broader strategy to Acquire all types of birds and provide services like health check and nursing them extend more servicing towards pets. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: launch website enroll 1000 customers launch pet food
About this document
Breed Grow birds and produce pet foods Business Plan
This document was created by Deepa of Birds Bazzar using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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