doña elsa 1 Page Business Plan
Overview
doña elsa has a clear business objective to develop, produce, promote and distribute pasteleria artesanal products. These products have been developed over 2 weeks with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
doña elsa has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as what do they really like. This is a critical issue for our selected target market of asociations of pasteleros.
The Value Proposition
doña elsa is uniquely positioned to deliver value to asociations of pasteleros. "doña elsa will provide breakfasts every morning and what the customers what to eat fast, testea and cheap and fast." In order to be deliver on this value proposition, we our productions are artesanal , the best qua. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the pasteleria artesanal market. We consider our key competitors to be: Panaderias, coviran, cafeterias. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Panaderias, coviran, cafeterias by Our productions are fresh, more big, better coffe, unique artesanal fabric in the center, like in home.
Key Strategies
Over the next 6 months our focus will be to Offer to test our production, promotions, selling cheap to the students, good quality, delivery, treatement king.. This task will be undertaken in the context of our broader strategy to New products, whitch the custemer want, delivery to the offices. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: obtain 200 customers 250 euros every day 10 de
About this document
pasteleria artesanal Business Plan
This document was created by leo of doña elsa using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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