J hair salon 1 Page Business Plan

Hair care and beauty services Business Plan

J hair salon 1 Page Business Plan

Overview

J hair salon has a clear business objective to produce Hair care and beauty services. These services have been developed over 20 years with a core focus on addressing the key customer needs and associated opportunities

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

J hair salon has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need of professional advice and consultation to address client hair maintainence and enhancements with the aid of the latest hair products and continuing education.. This is a critical issue for our selected target market of Professionals and retirees.

The Value Proposition

J hair salon is uniquely positioned to deliver value to Professionals and retirees. "J hair salon will Providing and image of you that will speak for it self and compliment my professionalism." In order to be deliver on this value proposition, we Our professionalism and passion show off the moment you enter our salon.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Hair care and beauty services market. We consider our key competitors to be: Jhonathan T's, Avaeda Salon, Kevin K salon. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Jhonathan T's, Avaeda Salon, Kevin K salon by Providing a professional and uniquely inviting atmosphere that intices your return. .

Key Strategies

Over the next 6 months our focus will be to Manage business thoroughly and market heavily via emails, internet advertisement, internet marketing and local networking. . This task will be undertaken in the context of our broader strategy to Expand into retail product that compliment our services, market within the business with referral program for existingj clients and pre booking extensively to keep employees working optimally and efficiently with a well thought out system. . These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 1000 clients Open a second location Retire by age 65

About this document
Hair care and beauty services Business Plan
This document was created by Julio of J hair salon using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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