My Iccessories Ltd 1 Page Business Plan
Overview
My Iccessories Ltd has a clear business objective to distribute Good quality accessories and repairs products and services. These products and services have been developed over Not yet opened with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
My Iccessories Ltd has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Cheap but great quality accessories and repairs. This is a critical issue for our selected target market of The public and business.
The Value Proposition
My Iccessories Ltd is uniquely positioned to deliver value to The public and business. "My Iccessories Ltd will A reliable repair service." In order to be deliver on this value proposition, we We only provide quality repairs and accessories that we would accept ourselfs. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Good quality accessories and repairs market. We consider our key competitors to be: A small mobile phone booth in the shopping centre . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with A small mobile phone booth in the shopping centre by Exceptional quality accessories and repairs .
Key Strategies
Over the next 6 months our focus will be to Open up a first store. This task will be undertaken in the context of our broader strategy to Build up a good customer/business relationship. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Open up a first shop Build a 25 customer database Sell 100 phone accessories
About this document
Good quality accessories and repairs Business Plan
This document was created by Tristan of My Iccessories Ltd using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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