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Monday, January 13, 2014

Triantafyllos Interiors LLC 1 Page Business Plan

Commercial Interior Design Services Business Plan

Triantafyllos Interiors LLC 1 Page Business Plan



Overview

Triantafyllos Interiors LLC has a clear business objective to develop, produce, promote and distribute Commercial Interior Design Services in Southern California and Nevada respectively. These services have been developed over the past decade and place a core focus on identifying key strategies to develop new opportunities with past, present and future clients.

The Business Objectives

A key component of growth is to identify and outline all business objectives, and align these objectives with clear and measurable development milestones. The key long term business objective is to cultivate a clientele base that generates revenues that support sales, direct costs, expenses and repayment of the start up funding being sought. Long term revenue growth is considered the most critical and measurable business goal.

The Customer

Triantafyllos Interiors LLC has been created with a clear focus on the needs of the commercial interior design client. Through a structured customer discovery process, TI validates the key customer concerns to create a work space that is truly representative of the business and it's commitment to the clients they serve.

The Value Proposition

Triantafyllos Interiors LLC is uniquely positioned to deliver value to commercial Business owners. "Triantafyllos Interiors LLC will Provide high quality design services and workmanship to generate 12-24 new clients per year." In order to be deliver on this value proposition, the years of experience, professional presence and attention to detail will create trust and confidence in the selection of the firm. This capability has taken considerable time and resources to develop and forms the cornerstone of the TI competitive advantage.

Competitors

While there are a significant number of competitors in the Interior Design Industry Triantafyllos Interiors LLC will focus on the needs of the commercial businesses only. This is where the industry experince of the owner and the knowledge of what it takes to provide for and serve the needs of commercial customer will be evident and separate them from other firms.
Some of the firms viewed as competition include:

Room Resolutions: serves residential and commercial customers

Poggemeyer Design Group: designers industrial and commercial, consulting engineer

The understanding of these and other competitors has refined the company strategy and value proposition and provide TI with the belief they can compete effectively with any firm in the established target markets.


Key Strategies

Over the next 6 months the focus of TI will be to appoint a marketing & sales manager to define the commercial client base and find mid-high end businesses needing interior design and remodel services. This task will be undertaken in the context of a broader strategy to form strategic partnerships with parent corporations to provide interior design services to all office locations as needed. These strategies are a tactical implementation of thenoverall business goal as outlined above.

Milestones

Measurement of the successful implementation of the strategies will be governed by Triantafyllos Interiors and measurable development milestones. The milestones that will be achieved over the next 12 months are: Obtain Working Line of Credit to acquire and open business office in Las Vegas Nevada and remodel the existing office in woodland hills California
Launch marketing campaign to attract clients in new and existing service areas
Build client list to average 1 large or 2 mid-sized projects per quarter for both offices combined within 12 months of first phase startup funding
Increase client list to average 1 large or 2 mid-sized projects per quarter per office after line of credit line increases to support up front design costs of Net 30-90 projects during second year of operation
Achieve 1-2 projects per month, per quarter for each office increasing to 3+ per month per quarter for third year of business and forward

About this document
Commercial Interior Design Services Business Plan
This document was created by Peter of Triantafyllos Interiors LLC using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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