Property axe 1 Page Business Plan
Overview
Property axe has a clear business objective to develop Residential property products. These products have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Property axe has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Good homes to accommodate the 21st century lifestyle.. This is a critical issue for our selected target market of 25-35 year olds.
The Value Proposition
Property axe is uniquely positioned to deliver value to 25-35 year olds. "Property axe will Affordable living for the 21st century." In order to be deliver on this value proposition, we We will create excel templates to mechanize the search process for a viable development project.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Residential property market. We consider our key competitors to be: Other mom and pop investors. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Other mom and pop investors by Larger pool of capital and lower leaverage.
Key Strategies
Over the next 6 months our focus will be to Build a team to gain local knowledge of a property market. This will include architects, builders, a property lawyer and a network of experienced real estate agents.. This task will be undertaken in the context of our broader strategy to Identify a growth area that is within our budget and expertise to look find an opportunity that meets our investment criteria. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Identify development project Complete first project Move on to newer projects
About this document
Residential property Business Plan
This document was created by John of Property axe using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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