Guru Computers 1 Page Business Plan
Overview
Guru Computers has a clear business objective to develop, produce, promote and distribute Computer Sales & Repairs products and services. These products and services have been developed over 1 Month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Guru Computers has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as being the vast number of product options available in the computer industry that can often confuse end users.. This is a critical issue for our selected target market of consumers.
The Value Proposition
Guru Computers is uniquely positioned to deliver value to consumers. "Guru Computers will provide a one-stop solution for all your I.T needs." In order to be deliver on this value proposition, we have developed a core team, with team players from across the I.T sector. Our wide-spread knowledge across the I.T industry means we can provide most support in-house.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Computer Sales & Repairs market. We consider our key competitors to be: PC World, Doctor Tech and other I.T stores. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with PC World by offering a unique 24/7 call out service to help businesses keep their computers running after most IT firms close their doors for the day.
Key Strategies
Over the next 6 months our focus will be to deliver on excellent Customer Service. This task will be undertaken in the context of our broader strategy to expand into a new product. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 100 Customers Launch New Product Expand into a retail store
About this document
Computer Sales & Repairs Business Plan
This document was created by David of Guru Computers using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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