Mejeur Group 1 Page Business Plan

Life Insurance, Annuities, and Leads Business Plan

Mejeur Group 1 Page Business Plan

Overview

Mejeur Group has a clear business objective to develop, produce, promote and distribute Life Insurance, Annuities, and Leads products and services. These products and services have been developed over 1 year with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Mejeur Group has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The ability to know that when they pass there will be enough to take care of there loved ones needs.. This is a critical issue for our selected target market of Adult age 50 to 80 with an income of 15,000 to 50,000.

The Value Proposition

Mejeur Group is uniquely positioned to deliver value to Adult age 50 to 80 with an income of 15,000 to 50,000. "Mejeur Group will That we sell relief insurance, and sleep insurance. So that there end of life money issues are taken care of.." In order to be deliver on this value proposition, we We have the complete spectrum of life insurance and annuities to take care of all there needs.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Life Insurance, Annuities, and Leads market. We consider our key competitors to be: National Agents Alliance,Secure life, One life America.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Our competitiors are National Agents Alliance,Secure life, One life America. by The ability to pay our agents a much higher percentage of premiums out in commissions. To care for there needs with great agent support. .

Key Strategies

Over the next 6 months our focus will be to Use internet scraping, voice broadcasting and email to add more customers. . This task will be undertaken in the context of our broader strategy to To use the new system to support 10 agents that will generate 3000.00 + a week in premium. . These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Get the lead system operational Get 10 agents producting 3,000 a week generate leads to sell to other businesses

About this document
Life Insurance, Annuities, and Leads Business Plan
This document was created by Steve of Mejeur Group using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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