Archemic 1 Page Business Plan
Overview
Archemic has a clear business objective to develop, produce, promote and distribute Online Storage products and services. These products and services have been developed over 6 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Archemic has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need for an affordable online storage provider in South Africa. This is a critical issue for our selected target market of SMMEs and Homes.
The Value Proposition
Archemic is uniquely positioned to deliver value to SMMEs and Homes. "Archemic will Deliver a cost effective online storage solution for the SA market." In order to be deliver on this value proposition, we The unique proposition that Archemic offers is local high speed affordable online storage. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Online Storage market. We consider our key competitors to be: Amazon
Google
Apple. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Amazon
Google
Apple by Locally Based.
Key Strategies
Over the next 6 months our focus will be to Launch SEO for online marketing
Create Social Media Channels. This task will be undertaken in the context of our broader strategy to Launch WebApps
. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch Service Obtain Customers Develop additional services
About this document
Online Storage Business Plan
This document was created by Gregory of Archemic using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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