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Saturday, July 26, 2014

PMS Pool Service 1 Page Business Plan

Pool cleaning & products Business Plan

PMS Pool Service 1 Page Business Plan



Overview

PMS Pool Service has a clear business objective to produce Pool cleaning & products products and services. These products and services have been developed over 9 years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

PMS Pool Service has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Understanding chemicals. This is a critical issue for our selected target market of Pensioners.

The Value Proposition

PMS Pool Service is uniquely positioned to deliver value to Pensioners. "PMS Pool Service will Only local company that offers complete flexibility with fully qualified staff." In order to be deliver on this value proposition, we More than just a company we care about our clients. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Pool cleaning & products market. We consider our key competitors to be: Alpha pools, amber pools. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Alpha pools, amber pools by More flexible, more friendly with full back up and support .


Key Strategies

Over the next 6 months our focus will be to Continue to be very pro active . This task will be undertaken in the context of our broader strategy to Expand client knowledge . These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 150 clients Employ someone else Be more vocal with classes and advice

About this document
Pool cleaning & products Business Plan
This document was created by Amanda of PMS Pool Service using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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