Sun City Center Citizens Network 1 Page Business Plan
Overview
Sun City Center Citizens Network has a clear business objective to develop, produce, promote and distribute Community Network and Clearinghouse of Information services. These services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Sun City Center Citizens Network has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Staying connected and engaged with the community.. This is a critical issue for our selected target market of regional residents.
The Value Proposition
Sun City Center Citizens Network is uniquely positioned to deliver value to regional residents. "Sun City Center Citizens Network will provide a service that delivers news, information, and communications 24/7.." In order to be deliver on this value proposition, we Our "hyperlocal" focus keeps residents informed about their neighborhood and community.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Community Network and Clearinghouse of Information market. We consider our key competitors to be: Facebook and other social media sites.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Facebook and other social media sites. by Hyper-local, content by and for the residents, understanding of the community..
Key Strategies
Over the next 6 months our focus will be to Administer and sustain a digital town square for Sun City Center and Kings Point.. This task will be undertaken in the context of our broader strategy to Freely provide to every resident internet communications connectivity to meet and engage their neighbors.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: - Launch & Tune the Network - Introduce & Build Trust with Community Leaders - Attract Members & Encourage Active Participation
About this document
Community Network and Clearinghouse of Information Business Plan
This document was created by Douglas of Sun City Center Citizens Network using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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