Life Planning UK LTD 1 Page Business Plan
Overview
Life Planning UK LTD has a clear business objective to produce Insurance services. These services have been developed over 10 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Life Planning UK LTD has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Duty of care to keep customers informed. This is a critical issue for our selected target market of Families.
The Value Proposition
Life Planning UK LTD is uniquely positioned to deliver value to Families. "Life Planning UK LTD will Provide products that are are Taylor made to a clients needs." In order to be deliver on this value proposition, we Follow up on each customer to fulfil their needs on a daily basis. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Insurance market. We consider our key competitors to be: Other insurance brokers.
Mortgage companies. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Other insurance brokers.
Mortgage companies by Full explanation of the products in which they need. Treating customers fairly and meeting the needs of the client.
Key Strategies
Over the next 6 months our focus will be to Build a telesales team to get leads and appointments. This task will be undertaken in the context of our broader strategy to Expand the business and get new premises.
Have team mangers for each product. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 200 new clients by the end of the year have a team of 10 key players to the business and get our own FCA licence
About this document
Insurance Business Plan
This document was created by Sarah of Life Planning UK LTD using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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