Sims Cafe 1 Page Business Plan
Overview
Sims Cafe has a clear business objective to produce Internet services, food and beverage products and services. These products and services have been developed over 9 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Sims Cafe has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to provide them with an office solution within the area without having to spend a lot of money. This is a critical issue for our selected target market of Students and young professionals.
The Value Proposition
Sims Cafe is uniquely positioned to deliver value to Students and young professionals. "Sims Cafe will I provide a service that lets you have a meal and still do work with uncapped Internet connection." In order to be deliver on this value proposition, we As the Internet expands so will the need for social media information expand to great opportunities for personal and business use. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Internet services, food and beverage market. We consider our key competitors to be: Java cafe, Internet buzz cafe and Karma Internet cafe. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Java cafe, Internet buzz cafe and Karma Internet cafe by Unique structure for learners, students and professionals.
Key Strategies
Over the next 6 months our focus will be to provide a service that will extend and exceed the norm, by introducing free internet service whilst having a food or beverage, and still provide the office structure for business get together or meeting. This task will be undertaken in the context of our broader strategy to expand my business to franchises in my surrounding areas.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch the shop Make it profitable and Expand
About this document
Internet services, food and beverage Business Plan
This document was created by Simeon of Sims Cafe using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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