Dave Horn Unlimited Photography 1 Page Business Plan
Overview
Dave Horn Unlimited Photography has a clear business objective to produce Photography and Video services. These services have been developed over 8 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Dave Horn Unlimited Photography has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the need for high quality quad-copter based photography. This is a critical issue for our selected target market of Commercial video producers.
The Value Proposition
Dave Horn Unlimited Photography is uniquely positioned to deliver value to Commercial video producers. "Dave Horn Unlimited Photography will provide high quality video and still photography from a rare vantage point.." In order to deliver on this value proposition, we provide professional aerial photography from a professional pilot and photographer. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Photography and Video market. We consider our key competitors to be: Helicopter video services, Drone based videographers with Section 333 waivers.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Helicopter video services, Drone based videographers with Section 333 waivers. by providing a unique combination of photography skills, experience and passion and the same qualities and experience in aviation.
Key Strategies
Over the next 6 months our focus will be to Network. This task will be undertaken in the context of our broader strategy to build consistent high revenue work. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Increase total income by 1000.00 a month Increase total income by 2500.00 a month Achieve an annual income over 100,000.00 from this business alone.
About this document
Photography and Video Business Plan
This document was created by Dave of Dave Horn Unlimited Photography using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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