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Tuesday, May 31, 2016

Henak 1 Page Business Plan

What you want, when you want it. Business Plan

Henak 1 Page Business Plan



Overview

Henak has a clear business objective to distribute What you want, when you want it. services. These services have been developed over 2 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Henak has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Delivering to people everything and anything in the city, at the comfort of their own homes. This is a critical issue for our selected target market of Everyone.

The Value Proposition

Henak is uniquely positioned to deliver value to Everyone. "Henak will Providing our customers with the most efficient and convenient way of getting you what you need." In order to be deliver on this value proposition, we The exceptional communication between our 24/7 skilled team and the group of drivers, makes the entire process extremely efficient. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the What you want, when you want it. market. We consider our key competitors to be: Talabat, Uber Food (not in Saudi), Careem (minor competitor). Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Talabat, Uber Food (not in Saudi), Careem (minor competitor) by First of our kind. We are a combination of all the services from these companies and more, in one..


Key Strategies

Over the next 6 months our focus will be to Using social media to attract target audience, development of a mobile application, universal number for orders . This task will be undertaken in the context of our broader strategy to Grow to new horizons by diversifying into new markets such as maintenance services and others. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: 100 customers 500 customers 1,000 customers

About this document
What you want, when you want it. Business Plan
This document was created by Yousef of Henak using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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