HYS 1 Page Business Plan
Overview
HYS has a clear business objective to give home owners money to fix their home so they get the best possible price when they sell their home. This service has been developed with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to fill a hole in the existing real estate market. Our growth path is clearly oriented around the addition of our new service. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
HYS has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Home owners often have no money when they are selling their home. We give them the opportunity to do things to up the value of their home so they have an opportunity they couldn't afford before. This is a critical issue for our selected target market of Home sellers.
The Value Proposition
HYS is uniquely positioned to deliver value to Home sellers. "HYS will Give home owners a service that costs nothing and makes them money!." We can do this by putting our money into their home, bringing the value up above what they planned on receiving. Then taking a percentage off the new and better price they receive.
Competitors
We believe this is a great idea that hasn't been explored yet.
Key Strategies
Over the next 6 months our focus will be to Bring our new service info to home staggers and realtors, who will benefit by showing our business to home owners wanting to sell. This task will be undertaken in the context of our broader strategy to Expand into the states. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
Launch service
Obtain 500 customers
Expand our working area
About this document
We give home owners money to fix their home so the get the best possible price when they sell. Business Plan
This document was created by Sandra of HYS using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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