The Amazing Race 1 Page Business Plan
Overview
The Amazing Race has a clear business objective to promote Real Estate services. These services have been developed over 0 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
The Amazing Race has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Promoting the property. This is a critical issue for our selected target market of IT professionals.
The Value Proposition
The Amazing Race is uniquely positioned to deliver value to IT professionals. "The Amazing Race will Promote your property through an activity." In order to be deliver on this value proposition, we We provide an experience of your property through an activity. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Real Estate market. We consider our key competitors to be: Eye Ball Media
< br />Delta
< br />BEEP
< br />. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Eye Ball Media
< br />Delta
< br />BEEP
< br /> by No talking
< br />No boasting
< br />Only experience.
Key Strategies
Over the next 6 months our focus will be to Make 10 calls a day
< br />Meet 3 customers a week. This task will be undertaken in the context of our broader strategy to Expand / create a new line of business.
< br />Adopt / adapt to a new strata. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Deliver one Amazing race a month Connect with 10 builders Connect with 3 real estate event managers
About this document
Real Estate Business Plan
This document was created by Edward of The Amazing Race using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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