Innewgreat 1 Page Business Plan
Overview
Innewgreat has a clear business objective to develop, produce, promote and distribute websites, advertisement, internet marketing strategies, coaching, training products and services.
These products and services have been developed over 1 year with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones.
Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Innewgreat has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the need to understand and use the Internet as an easy, affordable and fast way to market their products and services effectively. This is a critical issue for our selected target market of small businesses owners and founders of startups.
The Value Proposition
Innewgreat is uniquely positioned to deliver value to small businesses owners and founders of startups.
"Innewgreat will simplify lives making the Internet marketing easy and affordable to business owners and startups in order to help them to attract more customers and increase sales and profits."
In order to be deliver on this value proposition, we our training methods are integrated with NLP and Guerrilla marketing and they are 100% effective. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the websites, advertisement, internet marketing strategies, coaching, training market. We consider our key competitors to be: Rocket Mill,
Monkeyfishmarketing. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with using alternative ways to generate leads and approach to customers.
Key Strategies
Over the next 6 months our focus will be to organize free events. This task will be undertaken in the context of our broader strategy to follow up and affiliate existing customers.
These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
100 loyal customers by the end of 2013 and triple it in 2014
Reach 100000 monthly visitors for our spanish product: estoyenlondres.com
About this document
websites, advertisement, internet marketing strategies, coaching, training Business Plan
This document was created by Juan of Innewgreat using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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