Village Treats 1 Page Business Plan

Handcrafted chocolates Business Plan

Village Treats 1 Page Business Plan

Overview

Village Treats has a clear business objective to produce Handcrafted chocolates products.

These products have been developed over 33 years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones.

Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.

The Customer

Village Treats has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Provide a high quality chocolate a an affordable price. This is a critical issue for our selected target market of Chocolate lovers young and old.

The Value Proposition

Village Treats is uniquely positioned to deliver value to Chocolate lovers young and old.

"Village Treats will We can provide a local canadian made chocolate.."

In order to be deliver on this value proposition, we Your customers will value a fresh, local, Canadian made chocolate over other chocolates made out of country and produced months in advance.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Handcrafted chocolates market. We consider our key competitors to be: Truffle Treasures,Rodgers Chocolates, Worlds Finest Chocolates. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with We will work with our clients to deliver custom chocolates that will fill the needs they are looking for.

Key Strategies

Over the next 6 months our focus will be to Village Treats is process of acquiring new customers through wholesale and new fundraising strategies . This task will be undertaken in the context of our broader strategy to Village Treats will launch it's signature chocolate "Northern Nugget" onto a national platform..

These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
Launch a new online web store
Find a whole sale rep to take over distribution on our wholesale

About this document
Handcrafted chocolates Business Plan
This document was created by Nick of Village Treats using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.