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Tuesday, May 14, 2013

Anirak Cafe 1 Page Business Plan

Food and drink Business Plan

Anirak Cafe 1 Page Business Plan



Overview

Anirak Cafe has a clear business objective to develop, produce, promote and distribute Food and drink products and services. These products and services have been developed over Ten years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Anirak Cafe has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Ready prepared food. This is a critical issue for our selected target market of Tradesman office staff.

The Value Proposition

Anirak Cafe is uniquely positioned to deliver value to Tradesman office staff. "Anirak Cafe will Provide healthy fresh food." In order to be deliver on this value proposition, we The ambience. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Food and drink market. We consider our key competitors to be: Food vans and takeaway. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Food vans and takeaway by Only licensed dine in cafe.


Key Strategies

Over the next 6 months our focus will be to Advertise locally. This task will be undertaken in the context of our broader strategy to Delivery of food to customers. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain regular clientele Obtain more market of client Radio advertise

About this document
Food and drink Business Plan
This document was created by Sandy of Anirak Cafe using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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