Infinity Chains 1 Page Business Plan
  Overview
Infinity Chains has a clear business objective to produce Chainmail jewelry products. These products have been developed over 6 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones.  Our key long term business objective is to grow profitability.  It is critical that we balance revenue growth with the growth in our cost base.  Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Infinity Chains has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Durable long lasting jewelry. This is a critical issue for our selected target market of Upper class clients.
The Value Proposition
Infinity Chains is uniquely positioned to deliver value to Upper class clients. "Infinity Chains will Expensive gold, and silver durable jewelry." In order to be deliver on this value proposition, we I can make custom jewelry as well as pre made jewelry. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Chainmail jewelry market. We consider our key competitors to be: Jewelry stores. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Jewelry stores by I can make more custom jewelry .
Key Strategies
Over the next 6 months our focus will be to Start welding my chains to make them stronger. This task will be undertaken in the context of our broader strategy to Start selling gold products or another type of expensive metal. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Start selling sterling silver Have my sells high enough to cover jewelry cost Start selling another type of metal
About this document
Chainmail jewelry Business Plan
This document was created by Crys of Infinity Chains using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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