Joe's Gym 1 Page Business Plan
Overview
Joe's Gym has a clear business objective to promote fitness services. These services have been developed over just starting with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Joe's Gym has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as attendancy. This is a critical issue for our selected target market of general public.
The Value Proposition
Joe's Gym is uniquely positioned to deliver value to general public. "Joe's Gym will open the gym at right times." In order to be deliver on this value proposition, we satisfy each client. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the fitness market. We consider our key competitors to be: Gj's. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Gj's by Better equipment.
Key Strategies
Over the next 6 months our focus will be to Employ a gym instructor . This task will be undertaken in the context of our broader strategy to Offer affordable prices for various services . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Good equipment offordable fees appropriate times
About this document
fitness Business Plan
This document was created by Joe of Joe's Gym using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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